Lyft & Bud Light at Lollapalooza

Ride-sharing company Lyft and Bud Light wanted to target festival-goers at Lollapalooza 2016, so we carried their brand on 25 pedicabs for the entire weekend! The only downside was so many people asking us if, as pedicabs, we accepted the $20 Lyft coupons that were being handed out (we did not).

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